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81.7K views. A website and content system that put a local bakery in front of new customers.

Fade built La Popular's website, connected Square ordering, and produced short-form content that reached 81.7K views.

La Popular Bakery storefront
81.7K+ Total views across the featured bakery videos.
54.5K Instagram views across the featured content set.
27.2K TikTok views across the featured content set.
4 videos Featured proof pieces tied directly to the campaign.
What Fade handled

Website, Square, and content. Built to work together, not in isolation.

Fade built a bilingual website with current menus, Square ordering, and a direct path from browsing to purchase.

  • Custom website: menus, hours, order links, all current
  • Square integration: real online ordering, no extra steps
  • Bilingual content: accessible to the full local customer base
  • Short-form video content: TikTok and Instagram, consistent posting

Reels

Reel 1

37.0K total views
18.6K TikTok 18.4K Instagram

Reel 2

26.9K Instagram views

Reel 3

12.0K total views
8,632 TikTok 3,395 Instagram

Reel 4

5,818 Instagram views